EXPERIENCE

eMotion Studio (Freelance)

SENIOR UI/UX DESIGNER

Feburary 2024 - Present

Create interaction and animation designs for Adobe GenStudio onsite events. Collaborate with the marketing team and backend engineers to concept design and prototype. Full responsibilities include concept designs, journey mapping, UI designs, transition animation, and user testing.

Bill

SENIOR PRODUCT DESIGNER

October 2022 - Feburary 2024

Led end-to-end design of key features such as tasks and notifications used daily by accountant users, and reduced idled tasks by nearly 70%. Enhanced the payment experience for accountant users through rapid prototyping and testing. Oversaw the integration of expense card features with major US banks and established effective design engagement practices with clients to boost productivity. Managed and facilitated expectations of VP-level stakeholders to create a concept prototype for the API Portal. Provided mentorship to junior designers throughout concept exploration.

Yummly

SENIOR UX DESIGNER

July 2020 - October 2022

Oversaw the core platform features, including the homepage and Recipe Experience, and increased overall user engagement by 30%. Experimented design with the growth product manager to increase subscription conversion by 15%. Conducted user research using one-on-one interviews to identify pain points for further design exploration. Collaborated with leadership, engineers, and users to validate hypotheses through rapid prototyping and testing, leading to strategic product pivots.

Luxoft

USER EXPERIENCE DESIGNER

October 2018 - March 2020

Developed infotainment UX designs for Mercedes, including features such as fuel consumption and driver profile. Conducted onsite design thinking workshops with Lexus to identify product keywords and user requirements for design directions. Collaborated with OEMs and software suppliers to ensure design and technical feasibility. Mentored interns and new hires to bring them up to speed on automotive product designs.

aTalent

INTERACTION DESIGNER

June 2017 - September 2018

Hired as an interaction designer to create SaaS products for human resource and candidate recruitment. Developed features such as on-boarding process, smart vacation request, recruitment dashboard, candidate talent pool segmentation for recruitment success. Formulated weekly design sprint agenda and managed individual progress. Was part of the early design team to provide SaaS product solutions for BMW and Coca-Cola. 

iRanShao

INTERACTION DESIGNER

Feburary 2016 - June 2017

Provided interaction designs for IOS and Android mobile application platforms. Created interactive mock-ups, high-fidelity wire-frames to communicate with stakeholders and software teams. Collaborated with product managers and marketing managers to understand user behaviors, requirements for mental modeling. Conducted usability testing to obtain feedback for product reiteration.

EDUCATION

M.S. Integrated Design, Business & Technology

UNIVERSITY OF SOUTHERN CALIFORNIA

May 2021 - December 2022

B.A. Economics

UNIVERSITY OF CALIFORNIA. SAN DIEGO

September 2008 - December 2013